Apple is said to have reared a program that would put buying iPhones behind the same model as app subscriptions. The project was expected to go live two years ago, but it looks like Apple has put it ...

Over two years ago, it was reported that Apple was preparing to launch a hardware subscription service for the iPhone — to give people a way to pay a monthly fee to get a new iPhone every year. It ...

Apple has scrapped its hardware subscription service before launch due to delays and restructuring. The iPhone subscription idea aimed at customer loyalty but didn't materialize. Apple continues to ...

Apple reportedly started working on an iPhone hardware subscription service in 2022 but has now canceled the project. The service would’ve enabled participants to rent the latest iPhone models for a ...

Apple has almost one billion subscribers on its services. In total, 975 million users pay to have iCloud, Apple Music, Apple TV+, Apple Fitness+, Apple News+, or Apple Arcade. With more than 2 billion ...

Apple has apparently shelved its plans for an iPhone hardware subscription service. It's just as well — the last thing anyone needs in this economy is yet another ongoing expense. Bloomberg reports ...

Apple is abandoning a hardware subscription service that it had been working on, according to Bloomberg’s Mark Gurman. The idea was spawned as the company was looking for ways to tempt customers into ...

Apple has reportedly stopped work on a discrete iPhone hardware subscription service, but the goals of the project have been largely accomplished with the iPhone Upgrade Program. Rumors about an ...

Apple TV+ is hemorrhaging money amid a broader stall in Apple's services, according to a new report from The Information's Wayne Ma. The paywalled report reveals that ‌Apple TV‌+ is the only Apple ...

Apple Fitness+ just launched new programs designed to help build exercise habits, and there are several ways to access ...

The latest Apple Fitness+ changes have just been announced and they include multi-week programs and sessions designed to ...