Uniqode reports that QR Code trust hinges on consistency; reliability shapes user confidence more than security messaging.

Uniqode reports QR Codes are key for collecting first-party data, offering consent, context, and engagement insights over ...

First invented for use in industrial applications in Japan in the early 1990s, QR codes were being widely used by consumers when smartphones with QR readers became more prevalent in the 2000s. After ...

Sharat Potharaju is cofounder and CEO of Uniqode, whose vision is to enable digital connection with every physical object and place. Third-party cookies are crumbling, customer acquisition costs are ...

Uniqode reports QR codes reduce friction for brands by simplifying customer onboarding, enhancing engagement during January's ...