Landing new customers is a hell of a lot of work for B2B (business-to-business) software companies. Even the easy deals require extensive brand awareness efforts, targeted marketing, testimonials, ...

It is an unfortunate reality that for many companies implementing new SaaS solutions, the rollout period is riddled with miscommunication and confusion, resulting in a dampening of initial client ...

Onboarding a new Software as a Service (SaaS) vendor is no small task. While the right vendor can help streamline workflows, improve processes, and maximize efficiencies, evaluating potential partners ...

A successful SaaS onboarding experience does two things: A poor experience, on the other hand, is like a bad first date. You might have a great product, but if the initial encounter is unpleasant, you ...

Software-as-a-service (SaaS) is a highly attractive business model: customers who buy your product pay you a regular fee to use it, and there’s the prospect of higher revenues to come if they add ...

eWEEK content and product recommendations are editorially independent. We may make money when you click on links to our partners. Learn More. In the late 1990s, portals and public and private ...

Data is the heart of every SaaS product and service. The most basic function of SaaS is moving data from one place to another faster and more efficiently than on-prem. Yet this fundamental task—data ...