Tesla recalled over 2 million cars in 2023 due to Autopilot system defects. The QA’s bad, right? It’s not—there was a deeper issue that was rooted in the lack of a culture of quality rather than in a ...

Mikeie Reiland is a staff writer for Education at Forbes Advisor. Before coming to Forbes Advisor, he wrote magazine journalism for publications like the Oxford American, Bitter Southerner, and Gravy.

Product quality can make or break your brand’s success and profitability. In fact, when Deloitte surveyed consumers on why they purchase from a specific brand, “quality” was cited among the top three ...