In October 2008, a group of bloggers, vloggers and internet enthusiasts met at Fontana’s, a now-shuttered bar on Manhattan’s Lower East Side. “Dress up as your favorite meme or viral video star,” read ...
Listen to more stories on the Noa app. Costumes beyond classics such as witches or skeletons have long reflected pop culture; that the rise of meme culture would show up at Halloween, too, is ...